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An oldie but worth a new look. First published in 1991 "...the most essential prerequisite to understanding is to be able to admit when you don’t understand something. Being able to admit that you don’t know is liberating. … is the ideal frame of mind to receive new information." |
designindustrydesign strategy consultancy |
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what our clients say"We used strategic design principles to solve a problem in our practice and we were very impressed with this approach. We now have an excellent enrolment process and patient pamphlet." Dr. Beth Simpson, Managing Partner, Papanui Medical Centre, Christchurch | ||

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